{"id":5897,"date":"2025-09-24T16:31:58","date_gmt":"2025-09-24T14:31:58","guid":{"rendered":"https:\/\/event.visitardenne.com\/?p=5897"},"modified":"2025-11-14T11:13:11","modified_gmt":"2025-11-14T10:13:11","slug":"designer-et-raconter-une-offre-slow-ecotourisme","status":"publish","type":"post","link":"https:\/\/event.visitardenne.com\/?p=5897","title":{"rendered":"Designer et raconter une offre slow & \u00e9cotourisme"},"content":{"rendered":"\n

14h00 – 15h00 | Amphith\u00e9\u00e2tre<\/h2>\n\n\n\n

Voir plan<\/a><\/strong><\/p>\n\n\n\n

Atelier anim\u00e9 par | Avec Caroline LEROY<\/p>\n\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n\n
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Un atelier interactif d\u00e9di\u00e9 au design d\u2019offres slow & \u00e9cotourisme…<\/h2>\n\n\n\n

…\u00e0 travers le storytelling et la m\u00e9thode CAB (Caract\u00e9ristiques, Avantages, B\u00e9n\u00e9fices). Les participants travailleront \u00e0 partir de personas pour transformer une id\u00e9e en r\u00e9cit client clair, diff\u00e9renciant et \u00e9motionnel. L\u2019exercice aboutira \u00e0 un pitch narratif valorisant l\u2019authenticit\u00e9, l\u2019immersion locale et les b\u00e9n\u00e9fices v\u00e9cus par le visiteur.<\/p>\n\n\n\n

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D\u00e9couvrir Caroline LEROY<\/a><\/div>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

14h00 – 15h00 | Amphith\u00e9\u00e2tre Voir plan Atelier anim\u00e9 par | Avec Caroline LEROY Un atelier interactif d\u00e9di\u00e9 au design d\u2019offres slow & \u00e9cotourisme… …\u00e0 travers le storytelling et la m\u00e9thode CAB (Caract\u00e9ristiques, Avantages, B\u00e9n\u00e9fices). Les participants travailleront \u00e0 partir…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[162],"tags":[],"class_list":["post-5897","post","type-post","status-publish","format-standard","hentry","category-j2-14h-15h"],"yoast_head":"\nDesigner et raconter une offre slow & \u00e9cotourisme - Les \u00e9v\u00e8nements de l'Ardenne<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/event.visitardenne.com\/?p=5897\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Designer et raconter une offre slow & \u00e9cotourisme - Les \u00e9v\u00e8nements de l'Ardenne\" \/>\n<meta property=\"og:description\" content=\"14h00 – 15h00 | Amphith\u00e9\u00e2tre Voir plan Atelier anim\u00e9 par | Avec Caroline LEROY Un atelier interactif d\u00e9di\u00e9 au design d\u2019offres slow & \u00e9cotourisme… …\u00e0 travers le storytelling et la m\u00e9thode CAB (Caract\u00e9ristiques, Avantages, B\u00e9n\u00e9fices). 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